Category Archives: Dev blog

Midnight Delivery – Important Game Update

Midnight Delivery has now been around three months since we globally launched Midnight Delivery and now it is time for an update.

Summary of Changes:

  • Change of monetization – Demo And Paywall
  • Change of skin unlocks – Star requirements
  • “Don’t Be A ****”
    • Anyone having spend money will be getting the premium access
    • Anyone who have already played more than the demo will have temporary premium access
  • Quality of life improvements
    • Interaction changes to avoid accidental mistakes
    • Skins are now changeable during a level
    • Hint-awareness

The amount of revenue that Midnight Delivery has generated since its release has been underwhelming, to say the least.

As such we have decided to switch our approach, from a free-to-play model to one employing a paywall. Granted, “paywall” sounds worse than it actually is.

We do this because we believe Midnight Delivery is not suitable for a free-to-play model, due to its deterministic game design. Our previous approach of displaying ads when requesting a hint were not as attractive a service as we initially thought.

Those of you who have spent your hard-earned money on Midnight Delivery until now, your money will not be lost. You will have access to the game’s full content after the update.

Those of you have have completed more than 20 levels before the update, will also have access to the game’s full content, unless you reinstall the game.

Additional changes that will ship with the update will be a new skin selection screen, which doesn’t require you to leave your current game, an ads-free hint system and a series of quality-of-life improvements such as subtle in game notifications and updates to the interaction scheme.

We would also like to give a big thank you, to all our players who have contributed with levels through our level editor. We have received more than 100 levels. Some of them are brilliantly designed, a few of which we’re still struggling to complete.

We hope you will enjoy these changes.

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Not Even at Casual Connect

A month has passed since our adventure abroad and in short: Casual Connect was a hoot in a hat. So we were pretty damn happy about bringing the hats.


If we seem a bit overjoyed it is simply due to how well Midnight Delivery was received!

The most notable takeaway for us at Not Even Entertainment as first time conference goers were as follows.

Standing out the best we could was worth while. We attempted to do so with our hats and got great feedback for it. People stepping up and saying “what’s with the hats” as well as the extra amount of smiles we received were good telltales for the successfulness of our attempt.

It was tougher than we thought it would be. Standing, talking, and being “ON” took a greater toll than we imagined. We were exhausted to the point where we needed naps every time we returned to the hotel.

No need to book meetings with third party providers. Ad firms, data analysis services, etc. were so interested in getting in contact with us that they sought us out regardless. We wasted our time by setting up actual meetings with them.

Getting people to play the game. There were clear differences between whether or not we put effort into engaging the audience. As opposed to when we took breaks, we would easily get 5 times as many people to play Midnight Delivery when we engaged people and asked. “Hello, my name is ___, would you like to try our game?” followed with a handshake and a smile did wonders.
Observing over a hundred users during Casual Connect also provided us with valuable insight to changes we needed to make, and changes we could make. As so, we will be releasing an overhaul of Midnight Delivery in the near future. A later post will detail the changes of this overhaul.

Casual Connect was a blast. You don’t have to take our word for it. Check this out:

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Midnight Delivery is now global!

We are super-duper glad to announce that…


Midnight Delivery is now available worldwide.

You can find it on the:
Google Play Store
iOS App Store
Amazon Store
Windows Store

From Alaska to Zanzibar and everywhere in between, regardless of platform preference, we got you covered.

We are totally taking everything over!

It’s been a bit since our last update but we’ve been rather busy. In this time, we moved to a slightly larger office – a whole square meter larger! – we also engaged in a mini weekend-long game jam alongside our friends from StonePlant Studios – more on that later – and we’re also super busy in preparing to attend several events in the very-near future.

During this time we also took in the feedback from our regional release and implemented some interesting updates for the global release of Midnight Delivery.

There are lots of things that will be occupying our time in the near future, we’ll try our best to keep you updated, so we suggest you head on over and subscribe to our Facebook page and Twitter account. We tend to update those more often with quick bits of information and images.

Until our next blog update, make sure you let your friends from across the globe know that they can now get their own Midnight Delivery!

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Midnight Delivery to the iTunes App Store

New Year’s greetings from the Not Even Entertainment team!

We are back from our holiday and food-induced comas to carry on the steady conquest of the mobile puzzle game world.

Our most recent accomplishment:

Midnight Delivery is now available to our Danish users on the iTunes App Store.


Yes! First the Google Play Store, now iTunes, next…

The world!

Seriously, we plan to roll-out Midnight Delivery to the global audience sometime around the beginning of February.

We’ll be using the remaining time to analyze and implement the feedback from our local releases.

So if you’re rocking an Apple gizmo, live in Denmark and you’ve been dying to try out our game, have at it!

Don’t forget to tell your friends and try out the custom level builder to get those cool skins 😉

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Midnight Delivery is RELEASED!

We did it! Midnight Delivery is released and available from the Google Play Store!

midnight-delivery-googleplaystorescreencapAnd just in time for a well-deserved winter holiday over here at the Not Even Entertainment office.

For the time being, Midnight Delivery can only be downloaded by Danish users. But we will be working on making it available for international and iOS users in the very near future.

We’ve been working hard to get the game ready for release before the end of 2015 and we plan on taking a short break. We’ll be recharging our batteries over the winter holiday and return with full-on energy to tweak and release Midnight Delivery for iOS and international users, most likely at the start of 2016.

Until our next dev blog update, we’re really looking forward to seeing the feedback we get from the community in regards to Midnight Delivery.

Try the game out and don’t hesitate to leave us reviews on the Google Play Store, as well as make use of the screencap feature to share your progress on social media. In case you found a bug or glitch, let us know at:

You’ll still find us during this winter holiday active on social media, especially on our Twitter account, use #midnightdelivery and/or @NotEvenEnter to attract our attention.

Tell your friends about Midnight Delivery!

This winter season don’t think outside the box, be the box!


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Midnight Delivery – Free mobile puzzle game (Our first game! Yey!)

Like we said in our first ever dev blog post, it’s “later in the week” so we’re going to tell you a few things about our first ever game: Midnight Delivery.

Midnight Delivery - Free mobile puzzle game

Midnight Delivery – free mobile puzzle game

Midnight Delivery is a  free mobile puzzle game that will test your spatial awareness, by making you virtually move a box from one point to another. We know it’s sounds simple, and it is…it is deceptively simple.

But as original as that setup sounds – moving a box from one spot to another – we do owe quite a lot of that inspiration from a now almost-ancient game, coming from the long-long ago of 2007, a time when Flash games ruled the landscape. Actually, that game is still out there on the Internets for you to find – it is called Bloxorz.

Three different layers of difficulty

With Midnight Delivery we wanted to offer a considerably more complete and varied experience to our players. So we give you a choice between 3 different sizes of crates. This allows for quite a varied number of very different puzzles.


You can easily eat up a few hours solving the 100 levels that we will ship with the game, but there is potential for much more than that.

Because we’re also throwing in our level editor so that each and every one of our users can create and then share their custom-made levels.

Midnight Delivery level editor

Once you’ve created a deviously difficult Midnight Delivery level, you’ll be ready to set it loose upon the world, or just your friends.

Expect them to assault you with invectives or praise your level design skills. Don’t simply laugh off that last one, because if you’re level gets a certain number of Likes, then you get some very special skins.

But more on the skins, after we launch the game.

Midnight Delivery will be available on the Google Play Store starting with the 15th of December 2015 for Danish users, with the iOS version coming very soon after that.

International users will have to wait for a few weeks, but we’ll get to them, don’t worry.

Oh yeah, almost forgot, here’s a trailer for the game! 😀 #midnightdelivery

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Not Even Entertainment Dev Blog is now LIVE!

Hello, hello internets, girls and boys, dudes and dudettes, humans and otherwise!

Over here at Not Even Entertainment, we have seen it fit to cobble together a basic WordPress theme so that we can spew into the Internet ether, some of the things that are going on, and will be going on, with our little game development endeavor.

We’ll do our very best to give you some quick glimpses into the various stages of the development process. Maybe we can clear up some things for those already interested in game design and development.

We’ll also use this blog to let you know of interesting related things that are happening in and around Aalborg, as far as game development is concerned.

Right now we’re putting the finishing touches on our first ever release called Midnight Delivery. A pretty cool mobile puzzle game, even if we do say so ourselves.

not even entertainment midnight delivery

But more on that for later in the week.

Right now we want to simply direct you to the Not Even Entertainment Facebook page and Twitter account, just to make sure you get the updates – as well as all manner of other random gaming-geeky related stuff, as soon as we post them.

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